Flipkart, Netflix Team Up to Reward Everyday Shopping…

Kolkata, 31 July 2026: Flipkart and Netflix have announced a first-of-its-kind partnership in India that allows Flipkart Plus members to earn a Netflix Mobile Plan through their everyday shopping. Beginning 1 August 2026, members can unlock a 30-day Netflix Mobile Plan by completing four qualifying orders of ₹299 or more in a calendar month across Flipkart, Flipkart Grocery and Flipkart Minutes. The benefit is activated directly through the Flipkart app, without a separate subscription or bundled recharge, and can be re-earned every month through continued shopping. Customers who are not yet Flipkart Plus members become eligible after completing 15 orders within 12 months at no additional cost.The collaboration marks Netflix’s first e-commerce partnership in India and introduces a new approach to customer loyalty by turning routine shopping into access to premium entertainment. Designed for customers across metros as well as Tier 2 and Tier 3 cities, the programme extends the value of Flipkart Plus by combining everyday purchases with a world-class streaming experience.Ravi Iyer, CFO and SVP, Strategic Partnerships, Flipkart, said, “Completing four orders a month is already a natural shopping pattern for many of our customers, and this partnership transforms that everyday behaviour into access to world-class entertainment. Loyalty is evolving towards experiences that customers truly value, and partnering with Netflix is our way of delivering exactly that.”Laurent Uguen, Vice President, APAC Partnerships – Business Development, Netflix, said, “Flipkart is part of everyday shopping for millions of Indians, and together we are giving Flipkart Plus members a simple, rewarding way to unlock one month of Netflix Mobile. This is Netflix’s first e-commerce partnership in India and reflects the kind of consumer-first collaborations we want to build.”